DropResearch
Give it your website. It learns your business.
The first thing Drop asks is your website. It reads it, looks up who you compete with, works out who you are for, and suggests what to post and send, so everything it writes afterwards is about your business, not businesses in general.
How it works
Three things it does well.
What you sell, in your own words
Drop reads your home page and the pages that say what you offer and what it costs, and writes it down plainly.
- No website yet?
- Describe the business in a few sentences instead.
- Editable
- It is Drop’s reading. Correct anything it got wrong.
- A minute or two
- It runs in the background; you can leave the page.
Screenshot: the business summary and offerings
Competitors it can show you
Every competitor links to the page where Drop found it. One it cannot back up with a page it actually read is left out, rather than guessed.
- With sources
- Every page it looked at is listed, so nothing has to be taken on trust.
- Remove any
- “Not a competitor” takes it off the list.
- Refreshed on paid plans
- Kept up to date as your business changes.
Screenshot: competitors, each with “where Drop found them”
Who you are for, and what to say to them
An audience description labelled as Drop’s reading, with how sure it is, and ten ideas for posts and emails that only your business could send.
- Ideas that open as drafts
- One click turns an idea into a post or an email to edit.
- No invented facts
- Where a real detail is missing, the draft says [add: …] instead of making one up.
- Your agent reads it too
- Claude, ChatGPT and Gemini write from it rather than from assumptions.
Screenshot: the audience and post ideas
The rest of Drop
It only works because the other parts do.
Social
LinkedIn and Instagram, on the same calendar as your email.
Social →
The composer
Describe it in a sentence. Get a finished email.
Composer →
The suggestions feed
The part that stops you falling off.
Suggestions →
Contacts
Import in ten minutes. Stay legal for good.
Contacts →
Deliverability
Your domain. Your reputation.
Deliverability →
Send the next one.
The hardest email to send, and the hardest post to write, is the one after the last one you never did.