Drop
For small teams without a marketer

Email marketing
that runs itself,
for people without
a marketing team

Drop looks at your list, your last sends and your business, then tells you what to send next. Someone approves it. It goes out. Nobody has to remember it was due.

PRODUCT SCREENSHOT — the dashboard, showing the suggestions feed

Your email tool was built to send.
Not to decide.

Every tool on the market will happily send whatever you write. None of them will tell you it has been eighteen days, that your last three sends went to people who never open, or what to do about it.

The hard part was never writing the email. It was deciding what to send, and still doing it by issue seven — when it is nobody's actual job and everyone assumed someone else had it.

The composer

Describe it in a sentence. Get a finished email.

Say what you want to tell people. Drop writes a complete, responsive email — subject line, preview text and all. Then anyone on the team edits whatever they disagree with.

  • Written in your tone of voice, not each person’s
  • Renders properly in Gmail and Outlook
  • Every word editable
  • No drag-and-drop blocks, ever

SCREENSHOT — the composer: a one-line brief above a finished draft

The suggestions feed

The part that stops you falling off.

Drop reads your list and your send history, then proposes the next move — so the cadence survives holidays, launches and whoever is busy this week.

  • “You haven’t emailed in 18 days”
  • “142 people opened your last three sends but never clicked”
  • Re-engagement written before you ask for it
  • Nothing sends until someone approves it

SCREENSHOT — the dashboard suggestions feed with two proposals

Contacts

Import in ten minutes. Stay legal for good.

Bring your list across from whatever you use now. Drop maps the columns, catches duplicates, and records how each person came to be on your list — so the answer exists even if the person who imported them has left.

  • CSV import with column mapping
  • Consent basis recorded on every contact
  • Unsubscribes enforced by the database, not by hope
  • Export or delete anyone’s data on request

SCREENSHOT — CSV import, column mapping step

Deliverability

Your domain. Your reputation.

Drop sends through your own account with your own verified domain, so nobody else’s behaviour decides whether your email arrives.

  • Guided DKIM, SPF and DMARC setup
  • Copy-paste DNS records with a live check
  • One-click unsubscribe headers Gmail requires
  • Open rates shown, and labelled as unreliable

SCREENSHOT — domain verification with DNS records and a green check

Getting started

You’ll be sending within the hour.

01

Bring your list

Export a CSV from Mailchimp, Kit, Beehiiv or a spreadsheet. Drop maps the columns and tells you what it skipped.

02

Connect your domain

Paste four DNS records at your registrar. Drop checks them until they pass, then tells you you’re ready.

03

Send the first one

Describe what you want to say. Read the draft, change what you like, send it. That is the whole job.

GDPR compliant

Built by an EU company, with consent recorded per contact.

EU-hosted data

Your list is stored in Europe by default.

Never trains AI models

Your contacts and copy are used for your account only.

One-click unsubscribe

The headers Gmail and Yahoo require, on every send.

Send the next one.

The hardest email to send is the one after the last one you never sent.