Drop looks at your list, your last sends and your business, then tells you what to send next. Someone approves it. It goes out. Nobody has to remember it was due.
PRODUCT SCREENSHOT — the dashboard, showing the suggestions feed
Every tool on the market will happily send whatever you write. None of them will tell you it has been eighteen days, that your last three sends went to people who never open, or what to do about it.
The hard part was never writing the email. It was deciding what to send, and still doing it by issue seven — when it is nobody's actual job and everyone assumed someone else had it.
The composer
Say what you want to tell people. Drop writes a complete, responsive email — subject line, preview text and all. Then anyone on the team edits whatever they disagree with.
SCREENSHOT — the composer: a one-line brief above a finished draft
The suggestions feed
Drop reads your list and your send history, then proposes the next move — so the cadence survives holidays, launches and whoever is busy this week.
SCREENSHOT — the dashboard suggestions feed with two proposals
Contacts
Bring your list across from whatever you use now. Drop maps the columns, catches duplicates, and records how each person came to be on your list — so the answer exists even if the person who imported them has left.
SCREENSHOT — CSV import, column mapping step
Deliverability
Drop sends through your own account with your own verified domain, so nobody else’s behaviour decides whether your email arrives.
SCREENSHOT — domain verification with DNS records and a green check
Getting started
Export a CSV from Mailchimp, Kit, Beehiiv or a spreadsheet. Drop maps the columns and tells you what it skipped.
Paste four DNS records at your registrar. Drop checks them until they pass, then tells you you’re ready.
Describe what you want to say. Read the draft, change what you like, send it. That is the whole job.
Comparisons
GDPR compliant
Built by an EU company, with consent recorded per contact.
EU-hosted data
Your list is stored in Europe by default.
Never trains AI models
Your contacts and copy are used for your account only.
One-click unsubscribe
The headers Gmail and Yahoo require, on every send.
Apple Mail Privacy Protection marks messages as opened whether or not anyone read them. What to measure instead.
Six email formats that work when there is no launch, no offer and no news — which is most weeks.
How to warm up without landing in spam, and why the first ten sends matter more than the next hundred.
The hardest email to send is the one after the last one you never sent.